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Nice Doing Business with you

random thoughts:

If you buy a car in KL today , your car plate number will be “WTC XXXX”

Shit , i need to get a car soon . A few weeks time its gonna be “WTF XXXX”

If i have a business in China ..lets just say , SILK !

That is what we’re famous for right ? SILK ? Who doesn’t like Luxury ?

Problem is ..the locals aren’t supporting me . Business is not doing well .

Solution ? Simple , hire a marketing consultant ..

The marketing consultant tells me this “You are targeting the wrong audience , your target should be the FOREIGNERS (Tourist) , You can market it as “our specialty in China” , something that we are proud of ” kinda angle..”

He continues ,

So this is the plan ..

Gather all your best SALESMAN . Let them know their job isn’t gonna be that usual boring target , prospect routine anymore ..

We are gonna create a NEW STRATEGY for your company .  All your salesman will be trained in our new program , called tour guide cum salesman .

So what is gonna happen ? The salesman will no longer tell people they are salesman , they are going to call themselves TOUR GUIDES..

.

We are going to approach Tour companies . Let them know that we will provide a Tour Agent for FREE when they stop by our city , oh yea , we will supply FREE LUNCH to the tourist too !

Of course the tour companies will listen …It is a win win situation , they get to save on tour man power and a meal , and we ..our hidden agenda the total control , and manipulation of the tourist .

Once our Tour Guide (Salesman) engage the tourist (Particularly Malaysians and Singaporeans)

They are not suppose to talk about SILK and SALE. Instead , gain the tourist trust FIRST , Understand and Study them , talk to them , find out who is rich and who is not , target the power purchaser . A few tips :

1.Being completely honest on the first day

2.Be the super social guy , Make the tourist laugh , tell jokes etc .

3.Bring the tourist to the BEST SPOT in the city . Impress them . Leave them a good impression . (So that they will think your city produce good quality products)

4.Give them traveling tips , especially on what to buy and what not to buy (such as recommending nice sweets , shampoo etc and letting them know who’s the conman and who’s not)

5.Tell them stories such as :

“I was travelling to MALAYSIA , and i saw your MALAYSIAN made BATIK so cheap , you know in China its RM700 a piece”….which indirectly says “when you’re in China , buy Local China product , when you’re in Malaysia, buy MALAYSIAN product , and hey ! you’re in China ..”

“Me and my wife went shopping , She asked if she could buy that nice pearl . I said i am broke . After that she never asked me to buy anything ..she says she will save her own money , and i can feel her sadness every time she mentions it …i regretted ” …which indirectly says ” When your wife ask you to buy something , buy it ! ”

Or any stories that indirectly says :

Having a good time and spend more , you’re on HOLIDAY ! BUY BUY BUY !

.

After One whole day of fun , bring them back to the hotel . The next morning , repeat the routine above until 11am .

Bring all the TOURIST to the SILK FACTORY (by this time , the tourist already LIKED the salesman and TRUST him . The Salesman can say anything he wants and they will believe it.

11am : When everybody meets at the SILK Factory (including OTHER TOURS) , the business will be PACKED with people and customers (to create fear of loss)

This is the best time for the salesman to reveal himself , PUSH YOUR PRODUCTS ALL THE WAY . MAKE SURE ALL OF THEM BUY BUY BUY BUY . By then , the salesman should use his standard marketing tactic , “assume the sale” , “grab that credit card” , “which color do you like” etc..

Focus on the easiest target , especially WOMEN so that they can push their hubbys to buy ..

Start from selling something EXPENSIVE , after close , go for the cheaper stuff , pillow cases etc etc etc …

gapnap:

I am sorry , i just need to rant abit.

Tour guides give you 1 hour to shop at the standard shopping area , but if its a place that he/she could potentially earn some COMMISSION , you can stay at their shop for as long as 3 hours ..no shit , all the way until you buy.

At first , i thought these people were really passionate tour guides who enjoy what they do for a living , until i smell the salesman out of them when i reached the factory.

The trust is , i am not a demanding ass bitch customer , I am okay with them making a commission out of a sale . But what i am not okay with is the way it is done , how manipulative and dishonest it is . How i can only spent 1 hour in a Shanghai Street that i wanna go , but 3 hours in a frikkin Teapot , Tealeaves , Silk , Fengshui , Jewelery etc etc Factory . Good thing the tour didn’t last the WHOLE trip .

Sure , Tour Companies gives you value for money , 3 days stay @ RMXXX only . But they have the power to schedule your check in time to be @ 12am , and wake up call @ 6am …

They book a 6 hours room for you . Not a full day . A 6 hours hotel room in China is less than 100RMB.

Nice doing business with you .

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